Aswell as a music video, it was also required that I make a digi-pak containing what would be the cover of the album. I thought it would look more professional and tye the project up if i added the back cover and an insert in with this. From researching previous Britney and similar artists album covers I decided that the layout of the front cover should be relativley simple including a picture of the artist and the album and artists name. This would therefore keep text to a minimal leaving the picture as the main focus.
I decided on a deep red as the background of the album cover as it connotates sexiness and fun which relates back to the overall theme of the album. The deepness of the red gives it a sophistication as its almost wine like and the contrast of the background to the artist makes the picture stand out. The artist is wearing a mascarade mask which links to the album name and the stars which outline the right hand side of the cover could also help to portray this giving the cover a cohesive theme. The black and white font contrasts against the red background making it stand out, the black giving the cover an edge. This and the fact the artist is dressed in black gives the album a darker side which again can be seen as sexy and sophisticated. The font looks almost flirty and again, fits the theme of the overall cover.
For the back of the album cover, the main focus was the list of songs displayed along the left hand side. It was important that the font was big enough to be easily read and understood. I kept the same font as on the album cover to have an occuring theme throughout. The text fits in well with the edgy, mysterious theme which links well to the title of the album- the mascarade and the main image on the front (the artist hiding behind a mascarade mask.) All of these things portraying a sense of mystery that the audience wants to uncover. At the bottom of the back is the DVD and SONY logo and barcode which makes the overall package look professional. The writing at the bottom left are the names of the designers of the cover art and copyright standards. Again this makes it look more professional. Although its hard to see, there is a blended image of the artist in the background. Unfortunatley when uploading the picture the quality was lost and it's hard to see the image in the background, however the clarity is present using the photoshop software package i used to create thos. The artist however, is standing up and blends into the black background, again this representing a sense of mystery. The red spotlight and lines in the right top corner add colour and detail making it more interesting.
I wanted to keep the insert simple as the front and back cover of the album were fairly detailed. I have added reviews from NME, a music magazine viewed and brought by our target audience and Mojo music, another music magazine which targets our market. As our audience will be aware of these magazines, they're more likely to listen to what they have to say and take their opinions into consideration. The other review is by the guardian, which targets our slightly older market but again, is a well known paper whose views are considered by many people. Again the writing is the same as the front and back cover to keep it consistant and the mascarade mask at the bottom right hand corner reinforces the theme and title of the album. The red spotlight is similar to the one of the back cover and matches the colour of the front cover which again, displays a running theme throughout the three pieces. The spotlight also makes the background a bit more interesting, with the overall layout remaining simple.
I decided on a deep red as the background of the album cover as it connotates sexiness and fun which relates back to the overall theme of the album. The deepness of the red gives it a sophistication as its almost wine like and the contrast of the background to the artist makes the picture stand out. The artist is wearing a mascarade mask which links to the album name and the stars which outline the right hand side of the cover could also help to portray this giving the cover a cohesive theme. The black and white font contrasts against the red background making it stand out, the black giving the cover an edge. This and the fact the artist is dressed in black gives the album a darker side which again can be seen as sexy and sophisticated. The font looks almost flirty and again, fits the theme of the overall cover.
For the back of the album cover, the main focus was the list of songs displayed along the left hand side. It was important that the font was big enough to be easily read and understood. I kept the same font as on the album cover to have an occuring theme throughout. The text fits in well with the edgy, mysterious theme which links well to the title of the album- the mascarade and the main image on the front (the artist hiding behind a mascarade mask.) All of these things portraying a sense of mystery that the audience wants to uncover. At the bottom of the back is the DVD and SONY logo and barcode which makes the overall package look professional. The writing at the bottom left are the names of the designers of the cover art and copyright standards. Again this makes it look more professional. Although its hard to see, there is a blended image of the artist in the background. Unfortunatley when uploading the picture the quality was lost and it's hard to see the image in the background, however the clarity is present using the photoshop software package i used to create thos. The artist however, is standing up and blends into the black background, again this representing a sense of mystery. The red spotlight and lines in the right top corner add colour and detail making it more interesting.
I wanted to keep the insert simple as the front and back cover of the album were fairly detailed. I have added reviews from NME, a music magazine viewed and brought by our target audience and Mojo music, another music magazine which targets our market. As our audience will be aware of these magazines, they're more likely to listen to what they have to say and take their opinions into consideration. The other review is by the guardian, which targets our slightly older market but again, is a well known paper whose views are considered by many people. Again the writing is the same as the front and back cover to keep it consistant and the mascarade mask at the bottom right hand corner reinforces the theme and title of the album. The red spotlight is similar to the one of the back cover and matches the colour of the front cover which again, displays a running theme throughout the three pieces. The spotlight also makes the background a bit more interesting, with the overall layout remaining simple.
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